[{"id":636469477700,"handle":"all-products","title":"All Products","updated_at":"2025-02-12T11:00:35+00:00","body_html":"","published_at":"2024-12-03T21:21:45+00:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"}],"published_scope":"global","image":{"created_at":"2024-12-03T22:50:32+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/1000035562.webp?v=1733266234"}},{"id":636465414468,"handle":"best-sellers","updated_at":"2025-02-10T14:50:39+00:00","published_at":"2024-12-03T20:00:04+00:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Best Selling Earring","body_html":"","image":{"created_at":"2024-12-03T22:53:02+00:00","alt":null,"width":3000,"height":4000,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/rn-image_picker_lib_temp_c0f92f31-8c01-4164-9d2b-8c716449703d.jpg?v=1733266384"}},{"id":638659658052,"handle":"earrings","title":"Earrings","updated_at":"2025-02-12T11:00:35+00:00","body_html":"\u003cp\u003eElevate your style with the exquisite beauty of ethical stud earrings. These stunning pieces enhance your overall look and make a statement about your commitment to ethical practices. Each pair of Vurchoo earrings purchased contributes to efforts to improve the lives and future of children worldwide through education; these earrings showcase the perfect blend of elegance and conscience.\u003c\/p\u003e\n\u003cp\u003eWith meticulous attention to detail and expert craftsmanship, each pair of ethical stud earrings exudes quality and sophistication. By choosing these ethical accessories, you invest in timeless beauty and contribute to a brighter future for children. Make a bold yet compassionate fashion statement with ethical stud earrings that reflect both your personal style and values.\u003c\/p\u003e","published_at":"2025-01-10T11:47:01+00:00","sort_order":"created-desc","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Earring"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2025-01-10T11:46:37+00:00","alt":null,"width":1344,"height":1344,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/Untitled_600_x_600_px_2.png?v=1736509599"}},{"id":636408824132,"handle":"earrings-fashion","updated_at":"2025-02-12T11:00:35+00:00","published_at":"2024-12-02T22:24:33+00:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Earrings - Fashion","body_html":"\u003cp\u003eOur fastest growing product. Bigger and bolder with an attractive price point\u003c\/p\u003e"},{"id":638659985732,"handle":"enamel-earrings","title":"Enamel Earrings","updated_at":"2025-02-10T14:50:43+00:00","body_html":"\u003cp\u003eEnamel earrings are the perfect accessory to elevate your style, effortlessly blending contemporary flair with timeless elegance. Crafted from high-quality materials and hand-painted by skilled artisans, these pieces are not just jewellery - they are a statement of individuality that reflects the artistry of craftsmanship. They complement any outfit seamlessly, whether you're dressing up for a night out or adding charm to your everyday ensemble. When you adorn yourself with enamel earrings, you choose a piece that tells a story - your story - and transforms ordinary moments into extraordinary memories. Don't miss out on the chance to make every glance enchanting; embrace the allure of enamel earrings today!\u003c\/p\u003e","published_at":"2025-01-10T11:47:01+00:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"enamel"},{"column":"type","relation":"equals","condition":"Earrings"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2025-01-10T11:46:43+00:00","alt":"Enamel Earrings - Vurchoo Ethical Jewellery","width":963,"height":963,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/SB1012A_b21f400f-da22-4e4d-bafc-ea2d4ea8c6b4.jpg?v=1736509604"}},{"id":638659428676,"handle":"ethical-jewellery","title":"Ethical Jewellery","updated_at":"2025-02-12T11:00:35+00:00","body_html":"\u003cp\u003e\u003cspan\u003eEthical jewellery is not just a fashion statement but a powerful tool for creating positive change in the world. By choosing to support ethical jewellery for women that helps fund education, you are adorning yourself with beautiful pieces and investing in the future of countless girls and women around the globe. These pieces are crafted with care and consideration, using sustainable materials and fair labour practices that support workers and ensure their well-being. With each purchase, you contribute to educational opportunities that can transform lives and communities, breaking cycles of poverty and inequality. Ethical jewellery is more than just an accessory - it is a symbol of your commitment to making a difference in the world. So why settle for anything less when you can wear something that truly matters?\u003c\/span\u003e\u003c\/p\u003e","published_at":"2025-01-10T11:47:00+00:00","sort_order":"created-desc","template_suffix":"","disjunctive":true,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2025-01-10T11:46:33+00:00","alt":"","width":1080,"height":1080,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/IMG_20170503_184014_157.jpg?v=1736509594"}},{"id":638659330372,"handle":"bestsellers","title":"Ethical Jewellery Bestsellers","updated_at":"2025-02-10T11:10:38+00:00","body_html":"\u003cp\u003e\u003cspan\u003eLooking for the perfect ethical jewellery piece that not only complements your style but also aligns with your values? Look no further than our collection of ethical jewellery bestsellers. Each stunning piece supports our aims to educate children worldwide, with 10-25% of profits from each sale being\u003cspan data-mce-fragment=\"1\"\u003e donated to charities in the UK and overseas via our UK partner registered charity, \u003c\/span\u003eTeach a Man to Fish. From delicate earrings to statement necklaces, every item in our range is designed to elevate any outfit while promoting fair trade practices and supporting local communities. By choosing ethical jewellery from our bestsellers, you can feel confident knowing that you are making a positive difference in the world without compromising on style or quality. Explore our selection today and discover the beauty of ethical fashion at its finest.\u003c\/span\u003e\u003c\/p\u003e","published_at":"2025-01-10T11:47:01+00:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Best seller"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2025-01-10T11:46:32+00:00","alt":null,"width":933,"height":790,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/Matt_finish_silver_2.jpg?v=1736509593"}},{"id":638659920196,"handle":"gold-earrings","title":"Gold Earrings","updated_at":"2025-02-10T14:50:43+00:00","body_html":"\u003cp style=\"text-align: center;\"\u003e\u003cspan\u003eImagine slipping on exquisite \u003cstrong\u003egold earrings\u003c\/strong\u003e that catch the light with every movement, transforming your look from ordinary to extraordinary. \u003c\/span\u003e\u003c\/p\u003e","published_at":"2025-01-10T11:47:01+00:00","sort_order":"alpha-asc","template_suffix":"earrings-gold","disjunctive":false,"rules":[{"column":"type","relation":"equals","condition":"Earrings"},{"column":"tag","relation":"equals","condition":"gold"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2025-01-10T11:46:41+00:00","alt":"Gold Earrings - Vurchoo Ethical Jewellery","width":1500,"height":1500,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/1088.jpg?v=1736509603"}},{"id":636472688964,"handle":"quick-order","title":"Quick Order","updated_at":"2025-02-12T11:00:35+00:00","body_html":null,"published_at":"2024-12-03T22:19:24+00:00","sort_order":"best-selling","template_suffix":"quick","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"}],"published_scope":"web"},{"id":638659395908,"handle":"stud-earrings","title":"Stud Earrings","updated_at":"2025-02-12T11:00:35+00:00","body_html":"\u003cp\u003eStud earrings are like the little black dress of jewellery - they're versatile and look great, and every woman needs them! Imagine slipping on stunning studs that catch the light, adding the right touch to your everyday look. Or you're in the mood for something playful, with colourful gemstone studs that reflect your vibrant personality. Whatever your style or look, stud earrings can compliment an outfit and take it from ordinary to extraordinary while keeping your look. Perfect for everything from casual lunch with the girls to elegant evenings out, they blend into any occasion, beautifully completing your look. And remember how they frame the face beautifully; whether you have long flowing hair or a sleek bob, those tiny treasures will always shine through!\u003c\/p\u003e\n\u003c!----\u003e","published_at":"2025-01-10T11:47:00+00:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"studs"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2025-01-10T11:46:33+00:00","alt":"Stud Earrings - Ethical Earrings For Women - Vurchoo Jewellery","width":1344,"height":1344,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/custom_resized_2ebb6ede-14fd-4b3f-b3ac-7fc31819fd0c.jpg?v=1736509594"}},{"id":638659461444,"handle":"studs-of-hope","title":"Studs of Hope","updated_at":"2025-02-12T11:00:35+00:00","body_html":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e'Studs of Hope' prides itself on its ethical mission. 10-25% of profits from each sale are donated to charities in the UK and overseas via their UK partner registered charity,\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003ca href=\"https:\/\/www.teachamantofish.org.uk\/\" target=\"_blank\" data-mce-href=\"https:\/\/www.teachamantofish.org.uk\/\" data-mce-fragment=\"1\"\u003eTeach a Man to Fish\u003c\/a\u003e\u003cspan data-mce-fragment=\"1\"\u003e.\u003c\/span\u003e\u003cspan\u003e This creates a cycle of empowerment, where the very people buying the jewellery are helping to support the education of the next generation across the world.\u003c\/span\u003e\u003c\/p\u003e","published_at":"2025-01-10T11:47:00+00:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2025-01-10T11:46:33+00:00","alt":"","width":600,"height":600,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/Studs_of_Hope_graphic.png?v=1736509595"}}]