[{"id":636469477700,"handle":"all-products","title":"All Products","updated_at":"2025-10-06T10:37:06+01:00","body_html":"","published_at":"2024-12-03T21:21:45+00:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"global","image":{"created_at":"2024-12-03T22:50:32+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/1000035562.webp?v=1733266234"}},{"id":638659658052,"handle":"earrings","title":"Earrings","updated_at":"2025-10-04T12:17:13+01:00","body_html":"\u003cp\u003eElevate your style with the exquisite beauty of ethical stud earrings. These stunning pieces enhance your overall look and make a statement about your commitment to ethical practices. Each pair of Vurchoo earrings purchased contributes to efforts to improve the lives and future of children worldwide through education; these earrings showcase the perfect blend of elegance and conscience.\u003c\/p\u003e\n\u003cp\u003eWith meticulous attention to detail and expert craftsmanship, each pair of ethical stud earrings exudes quality and sophistication. By choosing these ethical accessories, you invest in timeless beauty and contribute to a brighter future for children. Make a bold yet compassionate fashion statement with ethical stud earrings that reflect both your personal style and values.\u003c\/p\u003e","published_at":"2025-01-10T11:47:01+00:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Earring"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2025-01-10T11:46:37+00:00","alt":null,"width":1344,"height":1344,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/Untitled_600_x_600_px_2.png?v=1736509599"}},{"id":638659428676,"handle":"ethical-jewellery","title":"Ethical Jewellery","updated_at":"2025-10-06T10:37:06+01:00","body_html":"\u003cp\u003e\u003cspan\u003eEthical jewellery is not just a fashion statement but a powerful tool for creating positive change in the world. By choosing to support ethical jewellery for women that helps fund education, you are adorning yourself with beautiful pieces and investing in the future of countless girls and women around the globe. These pieces are crafted with care and consideration, using sustainable materials and fair labour practices that support workers and ensure their well-being. With each purchase, you contribute to educational opportunities that can transform lives and communities, breaking cycles of poverty and inequality. Ethical jewellery is more than just an accessory - it is a symbol of your commitment to making a difference in the world. So why settle for anything less when you can wear something that truly matters?\u003c\/span\u003e\u003c\/p\u003e","published_at":"2025-01-10T11:47:00+00:00","sort_order":"created-desc","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"},{"column":"title","relation":"not_contains","condition":"Mystery"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2025-01-10T11:46:33+00:00","alt":"","width":1080,"height":1080,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/IMG_20170503_184014_157.jpg?v=1736509594"}},{"id":650285973828,"handle":"full-price","title":"Full price","updated_at":"2025-10-04T12:17:13+01:00","body_html":"","published_at":"2025-08-13T16:21:18+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"is_price_reduced","relation":"is_not_set","condition":""}],"published_scope":"web"},{"id":639288148292,"handle":"hoop-earring","title":"Hoop Earrings","updated_at":"2025-10-04T12:17:13+01:00","body_html":"\u003cp class=\"mb-2 whitespace-pre-line last:mb-0\"\u003eStep into the world of Vurchoo's hoop earrings, where timeless craftsmanship meets modern flair. Each piece is carefully designed to fit different tastes. Whether you like sleek minimalism or bold details, there is something for you. Perfect for daily wear or as a finishing touch for special occasions, these hoops are made to impress. Vurchoo cares about ethical sourcing and sustainable practices. You can trust that your jewellery choice makes a positive impact.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA wide range of styles, from classic round hoops to unique, contemporary designs.\u003c\/li\u003e\n\u003cli\u003eCrafted using premium materials for comfort, durability, and lasting shine.\u003c\/li\u003e\n\u003cli\u003eEthically sourced and sustainably made, ensuring responsible craftsmanship.\u003c\/li\u003e\n\u003cli\u003eLightweight and versatile, it is ideal for both casual and formal outfits.\u003c\/li\u003e\n\u003cli\u003eThoughtfully designed to complement a variety of personal styles.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"mb-2 whitespace-pre-line last:mb-0\"\u003eExplore the collection today to find your perfect pair of hoops. Whether treating yourself or gifting someone special, these earrings are made to be cherished. Which design will you choose to elevate your jewellery collection?\u003c\/p\u003e","published_at":"2025-01-28T09:46:09+00:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Hoop"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2025-01-19T21:13:22+00:00","alt":"","width":3000,"height":3000,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/20250103_113321_b51de77b-a9aa-4027-a64c-8ddb52fa6e65.jpg?v=1737321204"}},{"id":646806667588,"handle":"new","updated_at":"2025-10-04T12:17:13+01:00","published_at":"2025-05-24T21:06:47+01:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"New","body_html":"\u003cp\u003eThe newest designs, and you saw them first!\u003c\/p\u003e","image":{"created_at":"2025-05-24T21:07:02+01:00","alt":null,"width":2161,"height":1215,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/rn-image_picker_lib_temp_41928b3b-7136-4b7c-b298-da8febb953b3.jpg?v=1748117222"}},{"id":647019135300,"handle":"new-1","updated_at":"2025-10-04T12:17:13+01:00","published_at":"2025-05-28T16:19:12+01:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"NEW","body_html":"\u003cp\u003eNew In\u003c\/p\u003e","image":{"created_at":"2025-05-28T16:19:10+01:00","alt":null,"width":2253,"height":2250,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/20250523_132016_fa1b09a7-7ca3-4a23-9175-1394e9a5eb8a.jpg?v=1748445552"}},{"id":636472688964,"handle":"quick-order","title":"Quick Order","updated_at":"2025-10-06T10:37:06+01:00","body_html":"","published_at":"2024-12-03T22:19:24+00:00","sort_order":"best-selling","template_suffix":"quick","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"web"},{"id":638659690820,"handle":"silver-earrings","title":"Silver Earrings","updated_at":"2025-10-04T12:17:13+01:00","body_html":"\u003cp\u003eSilver earrings add a timeless look to any outfit delicately crafted to catch the light, drawing attention to your face while adding an air of charm to your look. These versatile accessories are not merely accessories but expressions of individuality and taste.\u003c\/p\u003e\n\u003cp\u003eWhether you choose minimalist hoops or intricate drop designs with gemstones, \u003cstrong\u003esilver earrings\u003c\/strong\u003e offer endless possibilities to reflect your own personality. The cool lustre of sterling silver complements every skin tone and pairs seamlessly with casual and formal outfits, ensuring you’re always ready for whatever the day brings. Embrace the allure of silver earrings - each piece is not just jewellery but a miniature work of art that tells your story wherever you go.\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e","published_at":"2025-01-10T11:47:01+00:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":false,"rules":[{"column":"type","relation":"equals","condition":"Earrings"},{"column":"tag","relation":"equals","condition":"silver"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2025-01-10T11:46:38+00:00","alt":"Silver Earrings - Vurchoo Ethical Earrings","width":539,"height":539,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/1105_0e87a955-4fa6-49c9-9406-7f159fa88dd9.jpg?v=1736509599"}},{"id":646218154308,"handle":"solid-silver","title":"Solid Silver","updated_at":"2025-10-06T10:37:06+01:00","body_html":"\u003cp\u003eA collection of jewellery made from sterling 925 hypoallergenic silver and sometimes gold plate.\u003c\/p\u003e","published_at":"2025-05-14T12:47:54+01:00","sort_order":"created","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"39.99"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2025-05-14T12:47:37+01:00","alt":"","width":5049,"height":5049,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/B1000.jpg?v=1747223258"}},{"id":648865218884,"handle":"statement-hoops","title":"Statement Hoops","updated_at":"2025-10-04T12:17:13+01:00","body_html":"","published_at":"2025-07-07T12:18:39+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"statement"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"global","image":{"created_at":"2025-07-07T12:18:53+01:00","alt":null,"width":2048,"height":2048,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/HSB1014.jpg?v=1751887133"}},{"id":638659461444,"handle":"studs-of-hope","title":"Studs of Hope","updated_at":"2025-10-06T10:37:06+01:00","body_html":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e'Studs of Hope' prides itself on its ethical mission. 10-25% of profits from each sale are donated to charities in the UK and overseas via their UK partner registered charity,\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003ca href=\"https:\/\/www.teachamantofish.org.uk\/\" target=\"_blank\" data-mce-href=\"https:\/\/www.teachamantofish.org.uk\/\" data-mce-fragment=\"1\"\u003eTeach a Man to Fish\u003c\/a\u003e\u003cspan data-mce-fragment=\"1\"\u003e.\u003c\/span\u003e\u003cspan\u003e This creates a cycle of empowerment, where the very people buying the jewellery are helping to support the education of the next generation across the world.\u003c\/span\u003e\u003c\/p\u003e","published_at":"2025-01-10T11:47:00+00:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2025-01-10T11:46:33+00:00","alt":"","width":600,"height":600,"src":"\/\/wholesalevurchoo.co.uk\/cdn\/shop\/collections\/Studs_of_Hope_graphic.png?v=1736509595"}}]
The Sol Hoops bring structure and shine with their flared silver silhouette and grounded black onyx stone. Designed to stand out, yet wearable every day, these hoops are where sculptural form meets conscious making.
